1991 ushered in a revolution for the X-Men titles as Marvel launched the Mutant Genesis event! The result was 2 record setting titles and over 12 million sales between X-Force #1 and X-Men #1. The work of re-shaping the already top selling X-Men line into an even more powerful blockbuster family of comics was no small feat. Rob recalls...

She-Hulk, streaming soon on Disney Plus, first landed in 1979, Rob discusses the secret origin behind the creation of a female Hulk! Praise for the legendary Dan Jurgens and his Hall Of Fame career. Finally, Rob recaps the road to and experience of filming the Levi’s “Button Your Fly” campaign and being directed by Spike...

VENOM! BISHOP! DEADPOOL! DARKHAWK! A new age of comic book anti-hero arrived in the 1990’s! The West Coast Mafia Of Creators! The West Coast “Style” of drawing comics! Rob Liefeld & Jimmy Jay break down all the trends, tropes and triumphs of a break through era in comic books!  

As Cable’s popularity skyrockets, Rob tracks the trajectory of his dynamic new creation. As everyone at Marvel tries to get in on the action and capitalize on the momentum, Rob recalls the necessary gambles he took to ensure that his vision for the character would endure, a practice he’d continue all the way towards Cable’s debut on silver screen!...

The 90’s Storm of New Talent and Characters strikes the industry with a bang! A mysterious new figure emerges to shake things up in the X-Men Universe, the brainchild of young wunderkind Rob Liefeld, CABLE! Rob recounts the swirl of activity and negotiations that brought Cable to life in the pages of New Mutants!

The Decade of Dominance arrives! Sales shattering comic books and characters arrive on the scene! Bold new creators hit it big and change the comic book landscape forever! The decade of Venom, Cable, Deadpool & Harley Quinn continues to resonate powerfully in pop culture today. It all starts with the Batman movie and the summer of 1989!

With Marvel’s frivolous lawsuit to prevent publication of the all new Fighting American defeated, Rob releases a new comic series to much acclaim. The best and biggest names in comic books contribute to an epic run of all-new Fighting American adventures. To further honor the legacy of Joe Simon & Jack Kirby, Fighting American toys...