Secret Wars & the Rise of the Cross Over Event!

Mini-series and Cross Over events arrived in the 80’s, signaling a huge shift in dynamics between publishers, retailers and fans. It changed comic books forevermore! Was it all just a happy accident? Rob examines the origins behind the Rise of Corporate Events and the toy company arms race that fueled the most successful Marvel comic book of a decade! 

About the Author
Rob Liefeld’s legendary career began at the age of 18 years old. Fresh out of high school he was hired by both Marvel and DC Comics where he began laying the foundation for a resume that would define a generation. Among the most popular of Liefeld’s creations are Deadpool, Cable, Domino, X-Force, Youngblood, Supreme, Prophet and Glory.